So-Flo? Oh No!

Now that DC’s getting all gentrified and everything, there’s a push to rename areas so residents can have hip new ways to call the places they live. Redevelopers like to give places new names so that people don’t associate their expensive condos with rundown neighborhoods. According to NBC News what used to be called Waterfront is now to be officially known as The Yards. Swanky huh?

All this started with the recent addition of Penn Quarter to downtown DC, and apparently now the Chamber of Commerce is pushing to create a NoMa area North of Mass Ave. and a SoFlo area South of Florida Ave.

But will these new names resonate with the community in the same way traditional names like DuPont Circle, Adams Morgan, and Capitol Hill have? Personally, I think that you can’t push names on people from above. Neighborhood names need to come from the bottom up, from the people who live and work there. They need to be organic, they can’t be induced by corporations or city officials. It just sounds fake.

But what the hey, in the spirit of renaming places, I decree that K Street shall hereby be know as LobbyLand, North of Pennsylvania can be NoPe and everything past Tysons Corner will from now on be referred to as East West Virginia.

5 Comments so far

  1. Tom Bridge (unregistered) on October 25th, 2006 @ 5:58 pm

    Yeah, I expect that won’t happen. SoFlo? WTF.


  2. sean (unregistered) on October 26th, 2006 @ 12:53 am

    penn quarter and noma are both pretty accepted these days.

    NoMa has been around for at least 8 years. artist studios were calling their open houses NoMa artists then. Before the tech bust, Williams wanted to market NoMa to tech companies, to compliment McKinley tech high school

    Penn quarter at least 5, when i started getting emails from the penn quarter neighborhood association.

    Capitol Hill is on Jenkins Hill. it was big government that changed the name not the hood itself.

    A realtor told me about four year ago that an agent friend of his coined the term SoFlo… don’t know if thats true though. still, its better than Near Northeast, which is the city recognized term for that area.

    My neighborhood, Bloomingdale, got its name 100 years ago when developers decided it should be called that ( after the bloomingdale estate that sat on the land previously)

    whats organic really in a name? Dupont was named after a big money family.

    Adams Morgan comes from school names after desegregation.

    Cleveland Park comes from a President.

    Trinidad comes from the guy that developed the land


  3. Sligo (unregistered) on October 26th, 2006 @ 9:05 am

    In Silver Spring we’ve got “SoPo” = South Point = South Silver Spring.


  4. Brock (unregistered) on October 26th, 2006 @ 4:08 pm

    Will that be pronounced “nope” or “no-pee”?


  5. Chris (unregistered) on October 26th, 2006 @ 4:37 pm

    That’s really stupid to rename Waterfront to The Yards. I’d much rather live near the water than something associated with industrial buildings.



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