Worst. Ad campaign. Ever.
Okay, really – this is how you want to promote Metro? By invoking the idea – however accurate – that you’re an unreliable form of transportation? That you’re SO unreliable that people have funny words for it? Unbelievable. Whoever greenlighted this should be shot.
Meh. Metro’s been advocating for a long time that people have alternate plans to get home in case a snowstorm renders the surface tracks unusable, or in case of, uh, sudden evacuation of the city that might affect Metro.